Content Marketing Program

This is essential for every business that gets leads or seeks to make sales online.  Traffic is the lifeblood of every business and Facebook is the single best and cheapest platform to get qualified traffic.  For select businesses, we will add other social platforms as appropriate to your target market.

Schedule a call with me and we can discuss your content marketing needs:

Goals

·      Grow your Facebook engaged and pixeled audiences

·      Attract qualified traffic to your blog from Facebook (and optionally other social platforms)

·      Increase SEO traffic to your blog as a side-effect of content posting and promotion

Activities

·      Curate topically relevant content

·      Post one audience builder ad per day

·      Post one new blog post per day

·      Facebook promotion of all content

·      Weekly Facebook ad spend optimization

·      Monthly Facebook ad spend reporting & recommendations

·      Monthly content assessment and reporting

Measures

·      Growth of Facebook audiences

·      Total and Facebook-sourced traffic

·      Blog engagement (avg. pages viewed and time on site)

·      Blog CTA clicks